Advanced Marketing Training
On January 22nd and 23rd 2019, FTG Nepal conducted an advanced marketing training specially targeting the marketing personals of FTGN member organizations at Yalamaya Dhokaima Café, Patan Dhoka, Lalitpur. The main agenda/objective of this training was to enhance the capacity of the marketing personals of FTGN member organizations in marketing concept, market linkage, developing marketing strategies and marketing action plan. This was done by identifying the challenges and problems faced by producers today, and continued by explaining how formulating an effective marketing strategy and action plan could help deal with some of these challenges. At the end of the workshop, participants were guided to draft an action plan to formulate the best marketing strategies for their organization.